[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.zucek.sk\/trzna-rovnovaha\/#Article","mainEntityOfPage":"https:\/\/www.zucek.sk\/trzna-rovnovaha\/","headline":"Tr\u017en\u00e1 rovnov\u00e1ha","name":"Tr\u017en\u00e1 rovnov\u00e1ha","description":"V\u00a0dne\u0161nom svete sn\u00e1\u010f nie je ni\u010d jednoduch\u0161ie, ne\u017e si nie\u010do k\u00fapi\u0165. Samozrejme iba v\u00a0pr\u00edpade, \u017ee si dan\u00fd produkt \u010di slu\u017ebu m\u00f4\u017eeme dovoli\u0165. Jednoducho z\u00e1jdeme do…","datePublished":"2019-05-25","dateModified":"2023-04-26","author":{"@type":"Person","@id":"https:\/\/www.zucek.sk\/author\/#Person","name":"","url":"https:\/\/www.zucek.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/e5312f21b37eec0871f00feffaf403580ddf46c2d055479cc6723fb0100721f2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e5312f21b37eec0871f00feffaf403580ddf46c2d055479cc6723fb0100721f2?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"zucek.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.zucek.sk\/wp-content\/uploads\/img_a302410_w16533_t1561393482.jpg","url":"https:\/\/www.zucek.sk\/wp-content\/uploads\/img_a302410_w16533_t1561393482.jpg","height":0,"width":0},"url":"https:\/\/www.zucek.sk\/trzna-rovnovaha\/","about":["Peniaze"],"wordCount":464,"articleBody":"V\u00a0dne\u0161nom svete sn\u00e1\u010f nie je ni\u010d jednoduch\u0161ie, ne\u017e si nie\u010do k\u00fapi\u0165. Samozrejme iba v\u00a0pr\u00edpade, \u017ee si dan\u00fd produkt \u010di slu\u017ebu m\u00f4\u017eeme dovoli\u0165. Jednoducho z\u00e1jdeme do obchodu a\u00a0pri pokladni zaplat\u00edme. Pr\u00edpadne si produkt objedn\u00e1me cez internet a\u00a0za nieko\u013eko dn\u00ed \u010di hod\u00edn ho m\u00e1me doma a\u00a0to prakticky bez roboty. Jedin\u00e9, \u010do mus\u00edme spravi\u0165, je otvori\u0165 pe\u0148a\u017eenku. Ako v\u0161ak funguje trh? Stretne sa za ka\u017ed\u00fdch okolnost\u00ed ponuka s\u00a0dopytom? Vytvor\u00ed sa rovnov\u00e1ha? A\u00a0n\u00e1jdu v\u0161etci kupuj\u00faci to, \u010do pr\u00e1ve h\u013eadaj\u00fa? Pozrime sa na jednoduch\u00fd pr\u00edklad, ktor\u00fd ozrejm\u00ed cel\u00fa problematiku.Vezmime si \u0161tyri \u017eeny, ktor\u00e9 prich\u00e1dzaj\u00fa na trh s\u00a0prosbou k\u00fapenia ru\u010dne vyrobenej skrine. Ka\u017edej prin\u00e1\u0161a skri\u0148a in\u00e9 uspokojenie (zostupne). Na\u0161e \u0161tyri \u017eeny nach\u00e1dzaj\u00fa na trhu \u0161tyroch truhl\u00e1rov. Ka\u017ed\u00fd m\u00e1 v\u0161ak na v\u00fdrobu r\u00f4zne n\u00e1klady (vzostupne).Uspokojenie mo\u017eno vyjadri\u0165 v\u00a0pe\u0148a\u017enej miere. Predstavuje pr\u00e1ve tak\u00fa hodnotu, ktor\u00fa je dan\u00e1 gazdin\u00e1 ochotn\u00e1 za skri\u0148u zaplati\u0165. Logicky \u2013 prv\u00e1 \u017eena poci\u0165uje najvy\u0161\u0161ie uspokojenie, preto je ochotn\u00e1 i\u00a0najviac zaplati\u0165. S\u00a0ka\u017edou prib\u00fadaj\u00facou z\u00e1kazn\u00ed\u010dkou, kles\u00e1 i\u00a0uspokojenie a\u00a0ochota plati\u0165. Samozrejme, toto si ka\u017ed\u00e1 z\u00a0nich nech\u00e1 pre seba. Na druhej strane stoja truhl\u00e1ri = pred\u00e1vaj\u00faci, ktor\u00ed pod\u013ea n\u00e1kladov stanovuj\u00fa cenu n\u00e1bytku. \u010co by sa v\u0161ak stalo v\u00a0pr\u00edpade, keby sa cena odv\u00edjala od pred\u00e1vaj\u00faceho, ktor\u00fd m\u00e1 v\u00a0na\u0161om pr\u00edklade najni\u017e\u0161ie n\u00e1klady? V\u0161etky na\u0161e \u017eeny by logicky chceli k\u00fapi\u0165 produkt od tohto pred\u00e1vaj\u00faceho. Av\u0161ak, 4 ru\u010dne vyr\u00e1ban\u00e9 skrine na jedn\u00e9ho pred\u00e1vaj\u00faceho prakticky v\u00a0jednej sekunde, to je predsa ve\u013ea. Preto bude cenu zvy\u0161ova\u0165.Ak cena st\u00fapne na cenu n\u00e1kladov druh\u00e9ho pred\u00e1vaj\u00faceho, tento prehl\u00e1si, \u017ee je ochotn\u00fd skri\u0148u zhotovi\u0165. St\u00e1le je v\u0161ak nes\u00falad \u2013 \u0161tyri \u017eeny kupuj\u00fa a\u00a0dvaja pon\u00fakaj\u00fa. Preto cena ide hore. Posledn\u00e1 kupuj\u00faca v\u0161ak znechutene odch\u00e1dza domov, preto\u017ee cena sa vy\u0161plhala hore nato\u013eko, \u017ee presiahla jej \u00fa\u017eitok a\u00a0nie je ochotn\u00e1 viac pon\u00faknu\u0165.\u00a0 St\u00e1le v\u0161ak m\u00e1me nes\u00falad. Preto cena st\u00fapa. Pri \u010fal\u0161ej cenovej hladine prist\u00fapi na trh i\u00a0tret\u00ed truhl\u00e1r a\u00a0so svojimi n\u00e1kladmi skri\u0148u zhotov\u00ed. M\u00e1me s\u00falad \u2013 tri z\u00e1ujemkyne a\u00a0traja predajcovia. \u0160tvrt\u00fd truhl\u00e1r z\u00a0trhu odch\u00e1dza, preto\u017ee by svoj produkt vyrobil s\u00a0vy\u0161\u0161\u00edmi n\u00e1kladmi, ne\u017e by dok\u00e1zal preda\u0165. Na trhu sa teda vytvorila rovnov\u00e1ha.                                                                                                                                                                                                                                                                                                                                                                                        4.1\/5 - (11 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Tr\u017en\u00e1 rovnov\u00e1ha","item":"https:\/\/www.zucek.sk\/trzna-rovnovaha\/#breadcrumbitem"}]}]